Varazze La Spiaggia is a vibrant Ligurian beachfront renowned for its golden sands, organized lidos, and lively promenade. Located in the heart of Varazze, this beach offers a mix of free and private sections with amenities like sunbed rentals and water sports facilities[1][4]. The sea is clean, though entry can involve a mix of sand and stones, making swim shoes optional for some visitors[1]. Its central location near shops, ice cream parlors like K2, and the Marinai d'Italia pier creates a cheerful atmosphere ideal for families and day-trippers from nearby Genoa[1][3].